SEO FOR RANCAN FERTILIZERS
Rancan Fertilizer Systems is a 100% Canadian owned fertilizer system manufacturer company. With their commitment to innovative and unique solutions that deliver maximum value, they have designed and built several hundred buildings across western Canada, establishing themselves as a trusted leader in the industry.
Key Objectives:
- Improve website visibility
- Increase website traffic
- Boost website engagement
- Enhance website credibility
- Increase lead generation and conversions
Rancan Fertilizer Systems approached Eight Shell for their SEO project, with the goal of improving their online presence and generating more traffic and leads to their website. They wanted to rank higher for their targeted keywords and establish themselves as an authority in the industry.
Optimization Statistics
Our Approach:
To achieve the client’s goal, Eight Shell started by analyzing their website’s on-page and off-page issues. We selected five pages from their website and created 15 organic keywords that included short-tail, long-tail, and intent targeting keywords. These keywords required proper keyword research according to their business competitors.
The SEO project started with a proper SEO audit, content creation, and link building. Eight Shell made sure that the 15 targeted keywords were included on the client’s website. The main focus of the SEO campaign was to build the website’s authority and push rankings to the first page for high volume terms. For the campaign, Eight Shell separated their strategies into different parts like Keyword Research, Competitor Analysis, Content Strategy, Onsite SEO Audit, Site Structure, and Link Building.
Results
INCREASE IN TRAFFIC
PAGEVIEWS
How We Become Effective.
Over a total time span of 8 months, Eight Shell was able to achieve a 14x increase in traffic for Rancan Fertilizer Systems’ website. They used only 80 links to take the site’s traffic from 2,700 visitors per month to 37,800. The best part is that from those 15 new targeted keywords, they were able to achieve the top position on search results for 14 keywords.
Through a comprehensive SEO strategy, Eight Shell was able to help Rancan Fertilizer Systems achieve their goal of improving their online presence and generating more traffic and leads to their website. With a focus on building the website’s authority and pushing rankings to the first page for high volume terms, Eight Shell was able to achieve significant results within a relatively short period of time.
